LOKA CRUSH

Augmented Reality treasure hunt on Instagram Stories! Buy a product, start the game and win epic prizes for the ultimate summer. 🏖️🌴

We built a immersive treasure hunt to help Spendrups with their latest product launch.

An Augmented Reality campaign for the Meta platform, massively outperforming KPI:s with a 65% lower CPM cost, and a astonishing 46K play sessions.

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46K

Digital Value-Added-Packaging is a thing - and it's crazy efficient

Custom concept and game design to support clients brand and campaign
Game design and development in Augmented Reality
Integrated directly on Instagram Stories
A record breaking 65% lower paid CPM due to the AR-format being premiered in Meta's auctions
46K play sessions
1min 51sec avg. session time

Produced and designed in-house by Go Maddox!

Speak with one of our experts.

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